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Monday, December 06, 2010
This week's Sports Business Journal reported turnstile counts for the various NHL teams. Granted, most teams have only played 13-15 home games to date, but I took the data on capacity utilization and "regressed" that against a dummy variable that takes a value of one if the team plays in the South (I initially included Phoenix as Southern but not the California teams).
Here are the results:
Non-Southern teams average around 95% capacity utilization whereas Southern teams average capacity utilization is about 15 percentage points lower. This would not seem conducive to long-run viability of these Southern franchises.
I added Anaheim, San Jose, and Los Angeles to the mix and renamed the DV warmstate:
The three California teams draw pretty well (Anaheim at 85.9%, Los Angeles at 99.8%, and San Jose at 100% capacity), which causes the parameter on warmstate to be closer to zero than the parameter on south.
Things might change over the course of the season, especially when college and professional football is finished (I think college football in the South dominates everything, including NASCAR). So, I will try to rerun these difference-in-means tests at various points during the season.
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